You've selected an e-commerce platform and used it to set-up your products or services. 

If you've selected PayPal Buy Now, Gumroad or PayPal Donate, see our Website add-ons and integrations section for instructions showing how to add the HTML code to your website.

If you've decided on a ecommerce solution that does not have a supported integration, all you need to do now is create a button on your website to direct customers to your online store or payment page.

Adding a purchase button to your website

1. Add a new block to your website or edit an existing block that includes a button

2. In the Edit toolbar, scroll down to the Buttons section

3. Click any button to edit it, or click Add a new button 


  • Edit the Button text field to add a compelling call to action or a description of what the user can expect 
  • Choose "An external website" as the Type of link
  • Paste the link to your item/store/payment page into the External website URL field
  • Recommended: toggle Opens in a new tab to On

TIP: If you have already launched your website (you've started a subscription), don't forgot to go to the Publish page and click Update website so your changes will be applied.

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